At the heart of our commitment to responsible shooting sports is a deep respect for education, conservation, advocacy, and the preservation of our hunting heritage. Guided by our mission to build better ammunition in America, we strive to create community, encourage responsible ownership, and conserve the traditions that define our sport.
We proudly partner with the most prominent conservation, shooting sports and hunting organizations – leaders whose legacies continue to shape the future of our community. These trusted partners bring decades of expertise, passion, and purpose to their work, ensuring that safety, stewardship, and informed participation remain central to every experience.
These relationships foster initiatives that educate new shooters and hunters, advocate for responsible ownership, and protect the outdoor spaces and heritage we all value. Together, we’re building a vibrant, informed community that honors tradition while embracing the future.